Fintech Consulting

Adam Tracy is a leading expert in the Fintech vertical. His experience ranges from structuring licensed banks, neobanks and various hybrid payment rails. Moreover, his depth of industry connections make him an invaluable financial matchmaker for high risk merchants.


— About

Fintech Consulting

The last ten years have changed the fintech environment in a number of different ways. The market is continuing to change and everything is becoming more and more competitive. What does that mean for you? It means that you will need to find a way to make yourself different from the others that are out there and create a business model that’s going to work for you.

We can help you to create the bank that you need for your market and your clients. And we can help you create a completely profitable system that gives you the strategy you need and the support you need as well. All of this will ensure that you can implement what you need, when you need it.

— Research

Market Research

Fintech has become more mainstream lately, rather than being a niche field. And that means it’s harder to make your name this way than it ever was before. You need to see what the market really is and you need to be able to utilize the dynamics of that market in order to be successful. Our team can help you understand all of this information.

We work on developing a thorough understanding of the market and we can even go over the top trends in the market to ensure that you are on the right track for growth. Whether that means understanding your competition, checking out the best performing options, and even look at some of the top themes in the market. We can do all of this research for you.

Approach & Deliverables

We have a database with hundreds of banks that we can use to gather information to help your system grow. That means different profiles, different propositions, different sizes, different geographical presences, and even different financials. Then, we can use that information to figure out what those banks are doing that you could be doing.

We’ll do expert interviews, benchmarking, desk research and a whole lot more to find out everything that you need to know. We even have senior experts that are able to help create market reports, excel models, management workshops, and even presentations. Plus we have the ability to map it all out to give you the right structure that you need to meet your goals for your system.

Our Best Examples

Bank Benchmarking – We were able to work with an international banking group to create a mobile-only digital bank. The bank was able to target Asian millennials and we were able to help them go through the different features and options to get them going.

Consumer Finance Market – We were able to work with an independent bank that operates throughout Eastern Europe to give them even more opportunities about international expansion. We were able to give them advice about their growth strategy.

— Strategy

Strategy Consulting

Neobanks are most definitely growing and they are providing a range of different experiences and benefits for users. In fact, they’ve been able to capture a great market share and have exploded when it comes to options. But it’s hard for one to offer something different from the rest because there are so many out there.

We know that your market and your segment are going to be extremely important in getting you the level of success that you need. We’ll help you figure out exactly where you should be and what you need to do in order to reach out to your clientele.

Our methods will help you create a unique proposition that you can offer along with operating models and the top features possible. It all starts with a strong foundation and then moves forward with a growth strategy that will work alongside your customer activation and your pricing.

Approach & Deliverables

We’ll sit down with you to figure out what it is that you really want or need from your business. Then, we’ll create a structure that fits your needs and any challenges that you are currently facing. We’ll also find out more about what really drives you and what will help you reach the outcomes that you really want.

Our team starts with a consultation that allows you to create your unique proposition and determine what will make you the most profitable and scalable. From there, we can design your business in a comprehensive and cohesive way that creates a strong foundation and an even stronger future.

Our Best Examples

SMEs – We worked with a bank in western Europe that was looking at the way they worked within the SME finance market. They wanted help figuring out how to enter the market and how to make sure they were offering the best for their clients.

Neo Bank – A universal bank looking to create a challenger bank and asked us for help with the development process from start to finish.

— Implementation


New companies want to focus on some things that are going to make the most for their business and that starts with determining your market and segment. You’ll need to take a closer look at your potential for success and create a support system that gets you from where you are to where you want to be.

We can help you figure out what you really need and what you can accomplish and then we can help you launch your business the way you want. The entire process will provide you with proper project management and more.

Approach & Deliverables

It can take a lot to implement this type of process, but it’s something that we can help with. We can get you where you need to be to make the most of your business. We help you create the solution that you need and then we can help you put it into action. No matter what you need, we can get you where you need to be.

Our team goes through all of the workplans, the operating model, and a whole lot more to get you going from the start and we’ll do it in the way that best fits your strategic vision and a whole lot more.

Our Best Examples

Mobile-Centric Bank – We’ve worked with an international corporate bank to provide the top options for loans in eastern Europe. And we helped them create the digital bank that they were looking for to grow their business.

Neo-Bank – We worked with a bank to establish a digital bank for yet another company. They had realized that their process was going to be a whole lot more difficult than they had originally thought, and we got them where they wanted to go.


Representative Clients

The Fintech landscape is evolving at a rapid pace. And as regulation of both bank and neobanks has increased in places such as the United States and UK, it is has become necessary to align with a qualified Fintech professional who can navigate the sometimes unwieldy nature of cross-border and offshore banking and payment systems. Contact Adam Tracy today to develop a bespoke strategy for either launching or growing your financial institution.

Contact Adam Tracy

Growth hacker Adam Tracy and the professionals of Blockrunner, LLC stand ready to help accelerate your banking, blockchain, cryptocurrency or payments venture.