About the founder

Adam S. Tracy

Financial infrastructure advisor. Former professional rugby player turned attorney and dealmaker — 20+ years helping founders and institutions design, license and launch regulated financial businesses in 50+ jurisdictions.

Adam S. Tracy, founder and managing partner of Blockrunner, LLC
Adam S. TracyFounder & Managing Partner · Blockrunner, LLC
Practice
Financial infrastructure advisory
Experience
20+ years
Education
University of Notre Dame; J.D., DePaul University College of Law
Based in
West Hollywood, California
Clients served
500+ founders & institutions
Jurisdictions
50+ worldwide
01 Background

Adam S. Tracy is a financial infrastructure advisor who works with fintech companies, digital asset platforms, gaming operators and financial institutions on the design, licensing and deployment of regulated financial businesses. A former professional rugby player, he brings more than twenty years’ experience as an attorney, consultant and dealmaker, with a career built on the practical mechanics of moving money under regulation.

His practice sits at the intersection of regulation, capital markets and technology. In practice that means taking a business model — a crypto exchange, a neobank, an offshore sportsbook, a payments processor, a token issuer — and building the legal, regulatory and operational rails it needs: entity structure, licensing, banking connectivity, payment flows and compliance. The work is judged on whether a platform can actually operate, not on the elegance of the diagram.

Engagements span 50+ jurisdictions, from MiCA regimes in the EU and VASP frameworks in the Caribbean, to U.S. state money transmission, EMI and payment-institution authorizations in Europe, and offshore banking and gaming regimes across multiple regions. Adam is a frequent commentator on digital-asset regulation, appearing across financial and mainstream media, and publishes regularly on the practical realities of launching regulated financial businesses.

Career

Two decades, one throughline

From professional rugby to regulated finance — the same discipline applied to longer games, where the process matters as much as the outcome.

  1. Before the law
    01

    Professional rugby

    Adam competed as a professional rugby player before turning to law and finance — a background he credits for the directness and durability he brings to long engagements.

  2. 2005
    02

    J.D., DePaul University College of Law

    Formally trained as an attorney, with a practice that has centered on corporate, commodities, cryptocurrency and regulatory matters.

  3. 2006
    03

    Managing Partner, Blockrunner, LLC

    Took the helm of the advisory firm through which he has since led licensing, structuring and financial-infrastructure engagements for clients worldwide.

  4. 2006 — present
    04

    Two decades of financial infrastructure advisory

    Advising founders and institutions across crypto, payments, banking, securities, forex and gaming — with a consistent focus on the path from business model to operating platform.

  5. Today
    05

    500+ clients across 50+ jurisdictions

    Engagements span EU MiCA regimes, Caribbean and offshore VASP frameworks, U.S. state money transmission, European EMI and payment-institution authorizations, and offshore banking and gaming regimes.

Commentary & coverage
BloombergThe Wall Street JournalNew York PostThe Hollywood ReporterKTLA 5Bitcoin.com
Work with Adam

Bring a hard problem

Tell us your model, target markets and timeline. You will get a direct read on the pathways, the realistic timeline and what it takes — usually within a day.

Schedule a consultation adam@adamtracy.io+1 (310) 299-49928335 W. Sunset Blvd., West Hollywood, CA 90069